Conference 2012


Northwestern UniversityURMA 2012 was held June 5–8, 2012 in the Chicago area, hosted by Northwestern University and Fermi National Accelerator Laboratory. Conference accommodations were at the Hilton Garden Inn, Evanston, Illinois. Registration was $150 per person.

  • Conference agenda
  • Travel arrangements
  • Hotel reservations
  • Meals
  • Optional pre-conference field trip

Conference agenda

Download this agenda as a PDF.

Tuesday, June 5, 2012

Optional Field Trip: Chicago Architecture Foundation River Tour

  • Bus leaves conference hotel in Evanston at 11:45 a.m.; box lunches provided.
  • Meet at dock in downtown Chicago at 1:15 p.m.
  • Bus returns to conference hotel at 5:45 pm.

Wednesday, June 6, 2012

Morning Session, Chambers Hall or Tribune McCormick Center

9:00 a.m. John Lavine, Dean, Northwestern University’s Medill School of Journalism: The Future of Journalism

10:30 a.m. Rachel Davis Mersey, Medill School: Audience Research

Break

10:45 a.m. Michael Stoner, mStoner: Social Media

12:30 p.m. Lunch

Afternoon session:

2:00 p.m. Northwestern University Campus tour

  • Deering Library, digital graphics
  • Silverman Hall, stereographic projection
  • Lab tour – TBD

6:00 p.m. Welcome reception

Hospitality Suite 8:00-11:00 p.m.

Thursday, June 7, 2012: Day at Fermilab

8:00 a.m. Buses leave conference hotel in Evanston

9:30 a.m. Coffee and breakfast snacks at Fermilab

Morning Session: Fermilab Wilson Hall, One West

9:45 a.m. Kennette Benedict, Executive Director and Publisher, Bulletin of the Atomic Scientists: Going online: A case study (30 min. + Q&A)

10:45 a.m. Panel Discussion: Online Publishing

  • Rachel Coker, Binghamton University: Publishing Discover-e
  • Mary Beth Gardiner, HHMI: iPad edition of the HHMI Bulletin
  • Jason Smith, University of North Carolina: Launch of Endeavors newsletter

Noon: Lunch with Scientists, Fermilab Wilson Hall, Art Gallery

Afternoon Session: Fermilab Wilson Hall, One West

1:00 p.m. Kevin Munday, Xeno Media: Publishing on Mobile Devices

2:00 p.m. Fermilab Field Trips:

  • Collider Detector at Fermilab
  • Accelerator R&D
  • Fermilab Tallgrass Prairie

4:00 p.m. Buses leave for Evanston

6:00 p.m. Arrive at Hilton Garden Inn in Evanston

8:00-11:00 p.m. URMA Fest, Conference Hotel, Hospitality Suite

Friday, June 8, 2012

Morning session

9:00 a.m. Abigail Foerstner, Medill School: Science Writing

10:00 a.m. Neil Caudle, Clemson University: Starting a New Magazine

12:00 p.m. Business Meeting

Box lunches, end of conference


Travel Arrangements for 2012 URMA conference

Two major airports serve the Chicago area: O’Hare International Airport and Midway International Airport. O’Hare is located northwest of Chicago, and Midway is located on the south side of Chicago. Both airports are accessible to campus via car or public transit.

Getting from O’Hare International Airport to the Evanston Hilton Garden Inn

By car: this 17-mile trip will take approximately 35 minutes.
  • The main airport exit will become I-190 East. Continue on I-190 for 1.5 miles.
  • Take the 1C exit to merge onto I-294 North toward Rockford/Milwaukee/I-90/Tollway. You will pay a toll.
  • Continue on I-294 for 4 miles.
  • Exit onto East Dempster Street/US-14. Stay on Dempster approx. 15 minutes.
  • Turn left onto McCormick Blvd.
  • Turn right onto Golf Rd., which becomes Emerson St.
  • Turn right onto Maple Ave.
  • Hotel will be on the right.
By Pace bus, route 250

(See the schedule, map, and fares.)

  • Take bus route 250 from O’Hare to the Davis Street CTA station in downtown Evanston.
  • Walk west on either Davis or Church to Maple Ave.
  • Go north on Maple one or two blocks and hotel will be on west side of street.
By subway (the “El”)
  • Take the CTA Blue Line (Loop) train from O’Hare to the Washington stop in Chicago’s Loop.
  • Exit the train and walk through the pedestrian tunnel to the Red Line (Howard) train’s Washington stop.
  • Take the Red Line (Howard) train north to the Howard stop.
  • Exit the train and transfer to the Purple Line (Linden) train.
  • Take the Purple Line train north to the Davis stop in Evanston.
  • Walk west on either Davis or Church to Maple Ave. Go north on Maple one or two blocks and hotel will be on west side of street.
By taxi/shuttle

Getting from the Midway International Airport to Evanston Hilton Garden Inn

By car: this 27-mile trip will take approximately 50 minutes.
  • Head north on Cicero Avenue for 3.5 miles.
  • Turn right on the Stevenson Expressway/I-55 ramp to Chicago. Continue on I-55 North for 7 miles.
  • Take the Lake Shore Drive North/US-41 exit. Continue north on Lake Shore Drive for 10 miles until it ends at Hollywood.
  • Rather than going straight on Hollywood, turn right at Sheridan Road.
  • Follow Sheridan Road for approx. 4 miles through Rogers Park and Evanston to Chicago Ave. and turn right. Continue on Chicago Avenue for 1.5 miles to Clark.
  • Turn left on Clark (which turns into Elgin Road).
  • Turn right on Maple and hotel is one block down on west side of street.
By subway (the “El”)
  • Take the CTA Orange Line (Loop) train from Midway to the State St. stop in Chicago’s Loop.
  • Exit the train and walk half a block south on State Street to the Red Line train’s Lake stop.
  • Take the Red Line (Howard) train north to the Howard stop.
  • Exit the train and transfer to a Purple Line (Linden) train.
  • Take the Purple Line train north to the Davis St. stop in Evanston.
  • Walk west on either Davis or Church to Maple Ave. Go north on Maple one or two blocks and hotel will be on west side of street.
By taxi/shuttle

Hotel reservations for 2012 URMA conference

Each individual guest must make his or her own reservation. You can register by phone or online.

By phone: call the hotel (direct at 1-847-475-6400 or toll free at 1-877-STAYHGI). Identify yourself as a member of the URMA-Conference 2012 block.

Online: go to www.evanston.hgi.com. When prompted for a Group Booking Code, enter URC, which will then pull up the conference rate of $135 for a king or double bed room.

All reservations must be guaranteed and accompanied by a first-night room deposit or guaranteed with a major credit card. Hotel reservations must be received by May 7, 2012. The Hilton Garden Inn is:

  • Located in the heart of Evanston, Illinois
  • Adjacent to Northwestern University
  • One block to public transportation
  • Walking distance to Lake Michigan parks and beaches
  • 35 minutes from Chicago-O’Hare International Airport (ORD)

Meals

Your registration cost includes a reception Tuesday night with drinks and hors d’oeuvres, and a dinner on Thursday night. Other meals are on your own. There are many inexpensive restaurants near the hotel.


Optional pre-conference field trip on Tuesday, June 5: Chicago Architecture Foundation River Tour

The Chicago Architecture Foundation River Cruise aboard Chicago’s First Lady is a must for out-of-towners and Chicagoans alike. CAF-certified volunteer tour guides—called docents—interpret more than 50 buildings along the Chicago River, revealing how the city grew from a small back-country outpost into one of the world’s most important crossroads in less than 100 years.

The 90-minute tour provides an overview of historic and modern architectural styles, plus many stories about the people who designed and built the city.

There is a covered, climate-controlled portion of the boat available for tour-takers if it rains or is extremely hot. There is a full-service bar on board all River Cruise vessels where beverages and snacks can be purchased. We will supply a box lunch to eat aboard the boat.

The River Cruise is not ADA accessible, but accommodations can be made for people with wheelchairs or mobility disabilities. To avoid the stairs down to the dock from Wacker Drive, there is a dock-level drop-off-only area below Lower Wacker Drive, adjacent to the Chicago River.

A bus will pick up tour-goers from the Hilton Garden Inn at 11:45. A box lunch will be provided. The bus will pick up tour-goers and return to the hotel, leaving the dock at 4:45. This allows people approximately 1 ½ hours for exploration of Chicago’s downtown. If preferred, public transportation is easily accessible for those who wish to return to Evanston at another time.

The trip, bus, and a box lunch on Tuesday are included in your conference registration fee.